The Role of Hypermasculinity, Token Resistance, Rape Myth, and Assertive Sexual Consent Communication Among College Men

Purpose: A greater understanding of how college men's gendered beliefs and communication styles relate to their sexual consent attitudes and intentions is essential within the shifting context of negative to affirmative consent policies on college campuses. The results of this study can be used to help design more effective sexual consent interventions. Methods: Three hundred seventy undergraduate college men completed cross-sectional online surveys. Hierarchical multiple regression examined how hypermasculinity, token resistance, rape myth acceptance, and sexual communication assertiveness were associated with consent-related attitudes, intentions, and interpretations. Results: Bivariate correlations among all variables were significant. In multivariate analyses, sexual communication assertiveness was positively associated with all consent outcomes, and token resistance and rape myth acceptance were negatively associated with some. Hypermasculinity was not a significant factor. Conclusions: Programs seeking to improve sexual consent communication among college men should reduce destructive beliefs and encourage sexually assertive communication.