Abstract
The development of public opinion polling in Taiwan is closely linked to the democratization process that started in the late 1980s. The lifting of martial law in 1987 not only allowed pollsters to work more freely, but also enabled Taiwan’s media to grow and develop an appetite for public opinion data. However, decades of one-party rule by the Kuomintang (KMT, the Nationalist Party) severely stunted the development of polling in Taiwan. The mostly pro-government media did not criticize the authorities, and polls mainly served to document public support for official policies. As a result, polling organizations in Taiwan had to catch up with similar institutions in other industrialized nations throughout the 1990s. A general lack of experience was especially obvious in early political polls, which emerged during the 1993 elections for county magistrates and city mayors.
Original language | English (US) |
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Title of host publication | Opinion Polls and the Media |
Subtitle of host publication | Reflecting and Shaping Public Opinion |
Publisher | Palgrave Macmillan |
Pages | 198-222 |
Number of pages | 25 |
ISBN (Electronic) | 9780230374959 |
ISBN (Print) | 9780230278899 |
DOIs | |
State | Published - Jan 1 2012 |
Externally published | Yes |
ASJC Scopus subject areas
- General Social Sciences
- General Arts and Humanities