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The Effect of Probabilistic Selling on the Optimal Product Mix
Scott Fay
, Jinhong Xie, Cong Feng
Whitman School of Management
Research output
:
Contribution to journal
›
Article
›
peer-review
25
Scopus citations
Overview
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Business & Economics
Assortment
27%
Costs
9%
Demand and Supply
11%
Differentiated Products
13%
Goods
15%
Marketing Strategy
9%
New Product Introduction
29%
New Products
18%
Product Differentiation
12%
Product Mix
100%
Retailers
49%
Substitute
9%
Supply Side
11%