Original language | English (US) |
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Pages (from-to) | 43-53 |
Number of pages | 10 |
Journal | Sport Marketing Quarterly |
Volume | 8 |
Issue number | 4 |
State | Published - 1999 |
Sports marketing ethics in today’s marketplace
Rick Burton, Gene R. Laczniak, Patrick Murphy
Research output: Contribution to journal › Article › peer-review