RIP-The use of inoculation theory and online social networking for enhancing attractiveness of IT occupations

Kathryn R. Stam, Indira R. Guzman, Jeffrey M. Stanton

Research output: Chapter in Book/Entry/PoemConference contribution

Abstract

High school students do not have a clear understanding of the role of IT professionals in society. This research in progress investigates how online information sharing can inform young people more effectively about the real implications of working as an IT professional. Ultimately, this research is aimed at understanding whether or not such online information and knowledge sharing can influence attitude change towards IT occupations using inoculation methods to ultimately attract them to the field. In this paper, we discuss existing literature of IT occupations, their culture and functions, the online information and knowledge sharing through social networking, and attitude change using inoculation as a method of persuasion. We describe our current efforts to create online communities of potential newcomers and those who are already part of the occupation, followed by presentation of the type of information that is intended to be shared.

Original languageEnglish (US)
Title of host publicationSIGMIS CPR'09 - Proceedings of the 2009 ACM SIGMIS Computer Personnel Research Conference
Pages139-142
Number of pages4
DOIs
StatePublished - 2009
EventSpecial Interest Group on Management Information System's 47th Annual Conference on Computer Personnel Research, SIGMIS-CPR '09 - Limerick, Ireland
Duration: May 28 2009May 30 2009

Publication series

NameSIGMIS CPR'09 - Proceedings of the 2009 ACM SIGMIS Computer Personnel Research Conference

Other

OtherSpecial Interest Group on Management Information System's 47th Annual Conference on Computer Personnel Research, SIGMIS-CPR '09
Country/TerritoryIreland
CityLimerick
Period5/28/095/30/09

Keywords

  • IT workforce
  • Informal learning
  • Information sharing
  • Occupational culture
  • Recruitment
  • Secondary school students
  • Social networks
  • Virtual collaboration

ASJC Scopus subject areas

  • Management Information Systems
  • Information Systems and Management
  • Management Science and Operations Research

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