Researching sales forecasting practice commentaries and authors' response on "conducting a sales forecasting audit" by M.A. Moon, J.T. Mentzer & C.D. Smith

Robert Fildes, Stuart Bretschneider, Fred Collopy, Michael Lawrence, Doug Stewart, Heidi Winklhofer, John T. Mentzer, Mark A. Moon

Research output: Contribution to journalArticle

7 Scopus citations

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Business & Economics