ReelFramer: Human-AI Co-Creation for News-to-Video Translation

Sitong Wang, Samia Menon, Tao Long, Keren Henderson, Dingzeyu Li, Kevin Crowston, Mark Hansen, Jeffrey V. Nickerson, Lydia B. Chilton

Research output: Chapter in Book/Entry/PoemConference contribution


Short videos on social media are the dominant way young people consume content. News outlets aim to reach audiences through news reels-short videos conveying news-but struggle to translate traditional journalistic formats into short, entertaining videos. To translate news into social media reels, we support journalists in reframing the narrative. In literature, narrative framing is a high-level structure that shapes the overall presentation of a story. We identified three narrative framings for reels that adapt social media norms but preserve news value, each with a different balance of information and entertainment. We introduce ReelFramer, a human-AI co-creative system that helps journalists translate print articles into scripts and storyboards. ReelFramer supports exploring multiple narrative framings to find one appropriate to the story. AI suggests foundational narrative details, including characters, plot, setting, and key information. ReelFramer also supports visual framing; AI suggests character and visual detail designs before generating a full storyboard. Our studies show that narrative framing introduces the necessary diversity to translate various articles into reels, and establishing foundational details helps generate scripts that are more relevant and coherent. We also discuss the benefits of using narrative framing and foundational details in content retargeting.

Original languageEnglish (US)
Title of host publicationCHI 2024 - Proceedings of the 2024 CHI Conference on Human Factors in Computing Sytems
PublisherAssociation for Computing Machinery
ISBN (Electronic)9798400703300
StatePublished - May 11 2024
Event2024 CHI Conference on Human Factors in Computing Sytems, CHI 2024 - Hybrid, Honolulu, United States
Duration: May 11 2024May 16 2024

Publication series

NameConference on Human Factors in Computing Systems - Proceedings


Conference2024 CHI Conference on Human Factors in Computing Sytems, CHI 2024
Country/TerritoryUnited States
CityHybrid, Honolulu


  • creativity support tools
  • generative AI
  • narratives
  • scriptwriting
  • short videos
  • storyboarding

ASJC Scopus subject areas

  • Human-Computer Interaction
  • Computer Graphics and Computer-Aided Design
  • Software


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