Property rights, legal issues, and business models in virtual world communities

Research output: Contribution to journalArticle

29 Citations (Scopus)

Abstract

This paper uses a business model framework to help identify the issues that developers of virtual worlds have to address as their enterprises mature. While most virtual worlds have adopted subscription models there is an increasing trend toward selling digital items directly to users. This arises from the emergent markets linking real world currency to items existing on company servers. This practice has resulted in controversial and unresolved legal issues. Communities that arise from virtual worlds can be classified according to level and type of control. Lack of control can lead to a Hobbesian world of predation and vigilantism. Strong developer control can be exerted to protect users but communities adopting shared governance with users are likely to become more common.

Original languageEnglish (US)
Pages (from-to)39-56
Number of pages18
JournalElectronic Commerce Research
Volume6
Issue number1
DOIs
StatePublished - Jan 2006

Fingerprint

Industry
Sales
Servers
Legal issues
Virtual worlds
Property rights
Business model
Developer
Predation
Subscription
Governance
Currency

Keywords

  • EULA
  • Item trade
  • Online games
  • Property rights
  • Virtual communities
  • Virtual worlds

ASJC Scopus subject areas

  • Economics, Econometrics and Finance (miscellaneous)

Cite this

Property rights, legal issues, and business models in virtual world communities. / MacInnes, Ian P.

In: Electronic Commerce Research, Vol. 6, No. 1, 01.2006, p. 39-56.

Research output: Contribution to journalArticle

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