Fingerprint
Dive into the research topics of 'Mitigating negative spillover effects in a product-harm crisis: strategies for market leaders versus market challengers'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Mitigating negative spillover effects in a product-harm crisis: strategies for market leaders versus market challengers
Jun Zhang, Joon Soo Lim
Research output: Contribution to journal › Article › peer-review
7
Scopus
citations