Information Needs During Viewing of Serious and Routine News

Research output: Contribution to journalArticlepeer-review

Abstract

This survey found differences in information needs during the viewing of serious news versus routine news. During routine news there were more basic awareness questions, while during serious news there were more questions regarding decision making, opinion formation, and checking for accuracy. The study suggests that routine news media could enhance the informing process by including analytic perspectives to engage viewers more in decision making and opinion development.

Original languageEnglish (US)
Pages (from-to)453-466
Number of pages14
JournalJournal of Broadcasting & Electronic Media
Volume36
Issue number4
DOIs
StatePublished - Sep 1 1992

ASJC Scopus subject areas

  • Communication

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