How older persons are portrayed in television advertising implications for educators

R. Hiemstra, M. Goodman, M. A. Middlemiss

Research output: Contribution to journalArticle

27 Scopus citations
Original languageEnglish (US)
Pages (from-to)111-122
Number of pages12
JournalEducational Gerontology
Volume9
Issue number2-3
StatePublished - 1983

ASJC Scopus subject areas

  • Aging
  • Geriatrics and Gerontology
  • Education

Cite this

Hiemstra, R., Goodman, M., & Middlemiss, M. A. (1983). How older persons are portrayed in television advertising implications for educators. Educational Gerontology, 9(2-3), 111-122.