TY - BOOK
T1 - Female fans of the NFL
T2 - Taking their place in the stands
AU - Osborne, Anne Cunningham
AU - Coombs, Danielle Sarver
N1 - Publisher Copyright:
© 2016 Taylor & Francis. All rights reserved.
PY - 2015/9/16
Y1 - 2015/9/16
N2 - In the past, sport, particularly football, has been defined as a male domain. Women's interest stereotypically ranges from gentle tolerance to active resistance. But increasingly, women are proudly identifying themselves as supporters of their teams, and have become highly desirable audiences for sport organizations and merchandisers. Football provides a unique site at which to examine the complex interplay between three theoretical areas: identity formation and maintenance, commercialization of cultural practices, and gender hegemony. This book explores how women experience their fandom, and what barriers exist for the female fan.
AB - In the past, sport, particularly football, has been defined as a male domain. Women's interest stereotypically ranges from gentle tolerance to active resistance. But increasingly, women are proudly identifying themselves as supporters of their teams, and have become highly desirable audiences for sport organizations and merchandisers. Football provides a unique site at which to examine the complex interplay between three theoretical areas: identity formation and maintenance, commercialization of cultural practices, and gender hegemony. This book explores how women experience their fandom, and what barriers exist for the female fan.
UR - http://www.scopus.com/inward/record.url?scp=84967019222&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84967019222&partnerID=8YFLogxK
U2 - 10.4324/9781315767550
DO - 10.4324/9781315767550
M3 - Book
AN - SCOPUS:84967019222
SN - 9781138013872
BT - Female fans of the NFL
PB - Taylor and Francis Inc.
ER -