Exploring the Challenges Facing Female Athletes as Endorsers

Rick Burton, John Antil, Matthew J. Robinson

Research output: Contribution to journal › Article › peer-review

Cite this

@article{c7a4e424638f4f94941e06c6e998a930,

title = "Exploring the Challenges Facing Female Athletes as Endorsers",

author = "Rick Burton and John Antil and Robinson, {Matthew J.}",

year = "2012",

language = "English (US)",

volume = "1",

pages = "292--307",

journal = "Journal of Brand Strategy",

issn = "2045-855X",

publisher = "Henry Stewart Publications",

number = "3",

}