| Original language | English (US) |
|---|---|
| Pages | 31 |
| Number of pages | 1 |
| Volume | 18 |
| No | 25 |
| Specialist publication | Sports Business Journal |
| State | Published - 2015 |
Can more sponsors seize the day, and the activation?
Rick Burton, Norm O'Reilly
Research output: Contribution to Magazine/Trade Publication › Article