Rick Burton

Syracuse University, Department of Sport Management

Source: Scopus
Calculated based on no. of publications stored in Pure and citations from Scopus

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Personal profile

Education

Sport Management, MBA, Marquette University

Research Interests

Olympics
Sports Marketing
Professional sports league management
sponsorship
NCAA
Brand management

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121 Citations
6 h-Index
194 Article
16 Chapter
5 Book

Start-up success: the story of POINT 3 Basketball CEO Michael Luscher and the future of entrepreneurship
Burton, R., Sep 1 2020, In: Sport in Society. 23, 9, p. 1570-1577 8 p.
Research output: Contribution to journal › Article › peer-review
Using Esports Efficiently to Enhance and Extend Brand Perceptions-A Literature Review
Gawrysiak, J., Burton, R., Jenny, S. & Williams, D., Jun 1 2020, In: Physical Culture and Sport, Studies and Research. 86, 1, p. 1-14 14 p.
Research output: Contribution to journal › Article › peer-review

Open Access
2 Scopus citations
Forever Orange: The Story of Syracuse University
Pitoniak, S. & Burton, R., Sep 2019, Syracuse, NY: Syracuse University Press. 304 p.
Research output: Book/Report › Book
Forever Orange: The Story of Syracuse University
Burton, R. & Pitoniak, S., 2019, Syracuse, NY: Syracuse University Press.
Research output: Book/Report › Book
20 Secrets to Success for NCAA Student-Athletes Who Won't Go Pro
Burton, R., 2018, Athens: Ohio State University Press. 216 p. (Ohio University Sport Management Series)
Research output: Book/Report › Book

Green living life to fullest despite ALS Former Syracuse, pro football player recently finished his third book with Derek Jeter
Rick Burton
11/19/20
1 item of Media coverage
Press/Media: Expert Comment
Syracuse athletics SU doing an ‘impressive’ job educating athletes
Rick Burton
11/19/20
1 item of Media coverage
Press/Media: Expert Comment
How well has Syracuse University done graduating its athletes? Here’s the data for each team
Rick Burton
11/17/20
1 item of Media coverage
Press/Media: Expert Comment
Top 10 Finish: Syracuse Athletics Among Nation's Best Academically
Rick Burton
11/17/20
1 item of Media coverage
Press/Media: Expert Comment
TOP TEN FINISH: SYRACUSE ATHLETICS AMONG NATION'S BEST ACADEMICALLY
Rick Burton
11/17/20
1 item of Media coverage
Press/Media: Expert Comment