Patrick Walsh

Syracuse University, Department of Sport Management

Source: Scopus
Calculated based on no. of publications stored in Pure and citations from Scopus

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136 Citations
5 h-Index
35 Article
1 Book
1 Other contribution

Sport Marketing (5th ed.)
Dees, W., Walsh, P., McEvoy, C., McKelvey, S., Mullin, B., Hardy, S. & Sutton, W., 2021, 5th ed. Human Kinetics Publishers Inc.
Research output: Book/Report › Book
The influence of logo change on brand loyalty and the role of attitude toward rebranding and logo evaluation
Williams, A., Son, S., Walsh, P. & Park, J., 2021, In: Sport Marketing Quarterly. 30, 1, p. 69-81
Research output: Contribution to journal › Article › peer-review
Examining the effectiveness of measuring team brand association networks with textual analysis software
Walsh, P. & Clavio, G., 2019, In: International Journal of Sport Management and Marketing. 19, p. 293-312
Research output: Contribution to journal › Article › peer-review
Factors impacting ticket price paid by consumers on the secondary market for a major sporting event
Popp, N., Shapiro, S., Walsh, P., McEvoy, C., Simmons, J. & Howell, S., 2018, In: Journal of Applied Sport Management. 10, p. 23-33
Research output: Contribution to journal › Article › peer-review
The moderating effect of identification on return on investment from sponsor brand integration
A. Jensen, J., Walsh, P. & Cobbs, J., Jan 1 2018, In: International Journal of Sports Marketing and Sponsorship. 19, 1, p. 41-57 17 p.
Research output: Contribution to journal › Article › peer-review
10 Scopus citations

1 Oral presentation

HeatCheck: NBA brand extensions in the NBA2K League.
Patrick Walsh (Speaker), Galen Clavio (Speaker) & Matthew Blaszka (Speaker)
Feb 22 2019
Activity: Talk types › Oral presentation

Here are the top teams in Section V as season nears end
Patrick Walsh
6/2/21
1 item of Media coverage
Press/Media: Expert Comment
PAST HONOREES.
Patrick Walsh
12/11/20
1 item of Media coverage
Press/Media: Expert Comment
Redskins rebrand faces challenges, time constraints
Patrick Walsh
7/21/20
1 item of Media coverage
Press/Media: Expert Comment
As Redskins rebrand, warming up to new name might take time
Patrick Walsh
7/20/20
1 item of Media coverage
Press/Media: Expert Comment
Fifteen Fresh Miami DJ Mixes to Get You Through the Week
Patrick Walsh
7/8/20
1 item of Media coverage
Press/Media: Expert Comment