Projects per year
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Dive into the research topics where James Chien Chung Tsao is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
Projects
- 1 Finished
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Transformations of Motivations Study: Exploring the Impact of Advertising Concepts to Help Change Motivations for Digital Music Piracy
9/1/09 → 3/31/11
Project: Sponsored Project
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Stop the music! How advertising can help stop college students from downloading music illegally
Sheehan, B., Tsao, J. & Pokrywczynski, J., Sep 26 2012, In: Journal of Advertising Research. 52, 3Research output: Contribution to journal › Article › peer-review
11 Scopus citations -
Motivations for gratifications of digital music piracy among college students
Sheehan, B., Tsao, J. & Yang, S. U., Nov 1 2010, In: Atlantic Journal of Communication. 18, 5, p. 241-258 18 p.Research output: Contribution to journal › Article › peer-review
12 Scopus citations -
Predictors for internet usage of teenagers in the United States: A multivariate analysis
Tsao, J. C. & Steffes-Hansen, S., Jul 2008, In: Journal of Marketing Communications. 14, 3, p. 171-191 21 p.Research output: Contribution to journal › Review article › peer-review
14 Scopus citations -
Displacement and reinforcement effects of the internet and other media as sources of advertising information
Tsao, J. C. & Sibley, S. D., Mar 1 2004, In: Journal of Advertising Research. 44, 1, p. 126-142 17 p.Research output: Contribution to journal › Article › peer-review
43 Scopus citations -
Readership of free community papers as a source of advertising information: A uses and gratifications perspective
Tsao, J. C. & Sibley, S. D., 2004, In: Journalism and Mass Communication Quarterly. 81, 4, p. 766-787 22 p.Research output: Contribution to journal › Review article › peer-review
12 Scopus citations