Projects per year
Fingerprint Dive into the research topics where James Chien Chung Tsao is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 22 Similar Profiles
Marketing
Engineering & Materials Science
music
Social Sciences
Students
Engineering & Materials Science
alumni
Social Sciences
piracy
Social Sciences
readership
Social Sciences
Communication
Engineering & Materials Science
donation
Social Sciences
Research Output 1997 2012
- 126 Citations
- 8 h-Index
- 10 Article
Stop the music! How advertising can help stop college students from downloading music illegally
Sheehan, B., Tsao, J. C. C. & Pokrywczynski, J., 2012, In : Journal of Advertising Research. 52, 3Research output: Contribution to journal › Article
Marketing
music
Students
student
Music
8
Citations
(Scopus)
Motivations for gratifications of digital music piracy among college students
Sheehan, B., Tsao, J. C. C. & Yang, S., Nov 2010, In : Atlantic Journal of Communication. 18, 5, p. 241-258 18 p.Research output: Contribution to journal › Article
piracy
music
Students
student
motivation to study
10
Citations
(Scopus)
Predictors for internet usage of teenagers in the United States: A multivariate analysis
Tsao, J. C. C. & Steffes-Hansen, S., Jul 2008, In : Journal of Marketing Communications. 14, 3, p. 171-192 22 p.Research output: Contribution to journal › Article
Multivariate analysis
Teenagers
Predictors
World Wide Web
Teens
35
Citations
(Scopus)
Displacement and reinforcement effects of the internet and other media as sources of advertising information
Tsao, J. C. C. & Sibley, S. D., Mar 2004, In : Journal of Advertising Research. 44, 1, p. 126-142 17 p.Research output: Contribution to journal › Article
reinforcement
Marketing
Reinforcement
Internet
advertising medium
Readership of free community papers as a source of advertising information: A uses and gratifications perspective
Tsao, J. C. C. & Sibley, S. D., Dec 2004, In : Journalism and Mass Communication Quarterly. 81, 4, p. 766-787 22 p.Research output: Contribution to journal › Article
readership
Marketing
community
market
surveillance
Press and Media
NEWHOUSE STUDENTS WIN AT DANDAD NEW BLOOD AWARDS 2019
8/19/19
1 item of Media coverage
Press/Media: Expert Comment
Ad Club, advertising competition help students find careers in field
10/18/18
2 items of Media coverage
Press/Media: Expert Comment
April 24, 2017: Events Calendar: Syracuse University: Syracuse University Recognized as the ACC Conference Winner for the EPA Green Power Challenge
4/25/17
4 items of Media coverage
Press/Media: Expert Comment
April 24, 2017: Syracuse University: Cuse Cast for Week of April 24
4/25/17
2 items of Media coverage
Press/Media: Expert Comment
April 25, 2017: Syracuse University: Genetic Engineering Expert to Discuss Technology-Assisted Crop Breeding April 26
4/25/17
2 items of Media coverage
Press/Media: Expert Comment