• 519 Citations
  • 11 h-Index
19922017

Research output per year

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Research Output

  • 519 Citations
  • 11 h-Index
  • 15 Article
  • 1 Review article

Effect of Store Brand Introduction on Channel Price Leadership: An Empirical Investigation

Chung, H. & Lee, E., 2017, (Accepted/In press) In : Journal of Retailing.

Research output: Contribution to journalArticle

  • 2 Scopus citations

    Store Brand Quality and Retailer's Product Line Design

    Chung, H. & Lee, E., 2017, (Accepted/In press) In : Journal of Retailing.

    Research output: Contribution to journalArticle

  • 12 Scopus citations
  • 17 Scopus citations

    Does channel decentralization lead to low quality product lines?

    Chung, H. & Lee, E., Sep 2 2014, In : European Journal of Marketing. 48, p. 1870-1891 22 p.

    Research output: Contribution to journalArticle

  • 3 Scopus citations

    A "meta-analysis" of multibrand, multioutlet channel systems

    Lee, E., Staelin, R., Yoo, W. S. & Du, R. C. T., Sep 1 2013, In : Management Science. 59, 9, p. 1950-1969 20 p.

    Research output: Contribution to journalArticle

  • 13 Scopus citations

    Press and Media

    Nike picks a side in America’s culture wars

    Eunkyu Lee

    9/7/18

    1 Media contribution

    Press/Media: Expert Comment

    What happens now that Nike's just done it?

    Eunkyu Lee

    9/6/18

    1 Media contribution

    Press/Media: Expert Comment

    The last Blockbuster video in the U.S. has no plans to close

    Eunkyu Lee

    8/14/18

    1 Media contribution

    Press/Media: Expert Comment