Research output per year
Research output per year
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Dive into the research topics where Eunkyu Lee is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Impact of Category-Specific Demand Environment on Store Brand Quality Positioning: Empirical Evidence
Chung, H. & Lee, E., 2019, Advances in National Brand and Private Label Marketing - 6th International Conference 2019. Martínez-López, F. J., Gázquez-Abad, J. C. & Roggeveen, A. (eds.). Springer Science and Business Media B.V., p. 14-18 5 p. (Springer Proceedings in Business and Economics).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution
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Effect of Store Brand Introduction on Channel Price Leadership: An Empirical Investigation
Chung, H. & Lee, E., Mar 2018, In: Journal of Retailing. 94, 1, p. 21-32 12 p.Research output: Contribution to journal › Article › peer-review
19 Scopus citations -
Asymmetric relationships with symmetric suppliers: Strategic choice of supply chain price leadership in a competitive market
Chung, H. & Lee, E., Jun 1 2017, In: European Journal of Operational Research. 259, 2, p. 564-575 12 p.Research output: Contribution to journal › Article › peer-review
39 Scopus citations -
Store Brand Quality and Retailer's Product Line Design
Chung, H. & Lee, E., Dec 2017, In: Journal of Retailing. 93, 4, p. 527-540 14 p.Research output: Contribution to journal › Article › peer-review
36 Scopus citations -
Strategic Cost Allocation in Duopolistic Price Competition
Ingene, C. A. & Lee, E., 2015, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 200 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter
Press and Media
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Some AT&T customers say the carrier ripped them off when they used a promo to buy a new phone
10/14/21
1 item of Media coverage
Press/Media: Expert Comment
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AT&T customers report concerns about trade-in and upgrade promotions
10/12/21
1 item of Media coverage
Press/Media: Expert Comment
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Syracuse University s Whitman School of Management Partners with Two Global Organizations, Providing New Opportunities
9/8/21
11 items of Media coverage
Press/Media: Expert Comment
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BRANDS ARE STANDING AGAINST RACIAL INEQUALITY
6/10/20
1 item of Media coverage
Press/Media: Expert Comment
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INTERNATIONALIZATION COUNCIL TO EXAMINE STRATEGIES FOR ENHANCED PARTNERSHIPS WITH CHINA
Yingyi Ma, Ravi Dharwadkar, Eunkyu Lee, Joanna O Masingila & Elisa Dekaney
10/16/18
1 item of Media coverage
Press/Media: Expert Comment