Projects per year
Fingerprint Fingerprint is based on mining the text of the persons scientific documents to create an index of weighted terms, which defines the key subjects of each individual researcher.
- 1 Similar Profiles
piracy
Social Sciences
music
Social Sciences
utility
Social Sciences
Students
Engineering & Materials Science
motivation
Social Sciences
college
Social Sciences
student
Social Sciences
Economics
Engineering & Materials Science
Research Output 2010 2012
Stop the music! How advertising can help stop college students from downloading music illegally
Sheehan, B., Tsao, J. & Pokrywczynski, J. 2012 In : Journal of Advertising Research. 52, 3Research output: Contribution to journal › Article
Marketing
Students
1
Citations
Convergence, contradiction and collaboration: Case studies on developing creative strategies for digital components of integrated campaigns
Sheehan, B. & Young, A. 2010 Handbook of Research on Digital Media and Advertising: User Generated Content Consumption. IGI Global, p. 275-298 24 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter
Fragmentation
Placement
Scenarios
Simplicity
Movies
7
Citations
Motivations for gratifications of digital music piracy among college students
Sheehan, B., Tsao, J. & Yang, S. Nov 2010 In : Atlantic Journal of Communication. 18, 5, p. 241-258 18 p.Research output: Contribution to journal › Article
piracy
music
utility
Students
motivation
Press / Media
Madison Avenue, NBC Wrangle Over $5 Million Super Bowl Ads (EXCLUSIVE)
7/7/17 → 7/8/17
2 items of media coverage
Press / Media: Expert Comment
April 27, 2017: Syracuse University: Students Test Out Their Food Creativity in New Falk Kitchens
4/28/17
4 items of media coverage
Press / Media: Expert Comment
Newhouse Students Take First Place in District Round of AAF’s National Student Advertising Competition
4/26/17
1 item of media coverage
Press / Media: Expert Comment
At Super Bowl, Has Time Run Out for Two-Minute Commercials?
1/31/17
1 item of media coverage
Press / Media: Expert Comment
Long Live Reach: Buying Eyeballs Still Works If It's Done Right
1/13/17
1 item of media coverage
Press / Media: Expert Comment