Beth Egan

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• Big Tech television ads paint a rosy picture of a problematic industry

  Egan, B.

  11/3/21

  1 item of Media coverage

  Press/Media: Expert Comment

• Big Tech television ads paint a rosy picture of a problematic industry

  Egan, B.

  11/2/21

  27 items of Media coverage

  Press/Media: Expert Comment

• REAL CHEMISTRY EMERGING INSIGHTS LAB DEDICATED AT THE NEWHOUSE SCHOOL

  Luttrell, R. & Egan, B.

  10/26/21

  1 item of Media coverage

  Press/Media: Expert Comment

• Comscore Insights Power Award-Winning Syracuse University Research into TV Audience Retention

  Egan, B. & Chew, F.

  4/7/21

  20 items of Media coverage

  Press/Media: Expert Comment

• New Study Shows SU Students Feel Isolated, Drained, Less Engaged with COVID Restrictions & Changes

  Egan, B.

  3/23/21

  1 item of Media coverage

  Press/Media: Expert Comment

• The W2O Center for Social Commerce at Syracuse University’s S.I. Newhouse School of Public Communications Releases Signature Research Study on the College Experience During COVID-19

  Egan, B.

  3/22/21

  8 items of Media coverage

  Press/Media: Expert Comment

• Investors on Facebook ad defections: There’s ‘no other place to go'

  Egan, B.

  6/30/20

  4 items of Media coverage

  Press/Media: Expert Comment

• Studies showcase hopeful facts for organizations weighing the risks and opportunities of marketing during COVID-19

  Egan, B.

  4/27/20

  1 item of Media coverage

  Press/Media: Expert Comment

• Levi’s COVID-19 response, metrics to watch during the crisis, and why it’s time to consider TikTok

  Egan, B.

  4/24/20

  1 item of Media coverage

  Press/Media: Expert Comment

• How you can keep your organization relevant in the midst of a global crisis

  Egan, B.

  4/21/20

  1 item of Media coverage

  Press/Media: Expert Comment

• How Brands Should Respond During the COVID-19 Crisis

  Egan, B.

  4/17/20

  1 item of Media coverage

  Press/Media: Expert Comment

• How brands should respond during the COVID-19 crisis

  Egan, B.

  4/14/20

  1 item of Media coverage

  Press/Media: Expert Comment

• How Brands Should Respond During the COVID-19 Crisis

  Egan, B.

  4/14/20

  1 item of Media coverage

  Press/Media: Expert Comment

• How Brands Should Respond During the COVID-19 Crisis

  Egan, B.

  4/14/20

  1 item of Media coverage

  Press/Media: Expert Comment

• How Brands Should Respond During the COVID-19 Crisis

  Egan, B.

  4/13/20

  1 item of Media coverage

  Press/Media: Expert Comment

• Comscore Television Viewing Data Helps Predict Advertising Audience Decline

  Egan, B.

  1/17/20

  2 items of Media coverage

  Press/Media: Expert Comment

• Comscore Television Viewing Data Helps Predict Advertising Audience Decline; New research utilizes artificial neural networks, harnesses Comscore's massive television viewing database to quantitatively assess influencing factors affecting ad avoidance

  Egan, B.

  1/16/20

  32 items of Media coverage

  Press/Media: Expert Comment

• ‘Real Meals’ about more than fast food war

  Egan, B.

  5/4/19

  1 item of Media coverage

  Press/Media: Expert Comment