Research Output per year
Fingerprint Fingerprint is based on mining the text of the experts' scientific documents to create an index of weighted terms, which defines the key subjects of each individual researcher.
- 2 Similar Profiles
Television
Medicine & Life Sciences
Internet
Medicine & Life Sciences
Marketing
Engineering & Materials Science
Digital Video
Arts & Humanities
World Wide Web
Arts & Humanities
Synergy
Arts & Humanities
Credibility
Arts & Humanities
Ads
Arts & Humanities
Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Research Output 2015 2015
- 8 Citations
- 1 h-Index
- 1 Article
8
Citations
The cross-platform synergies of digital video advertising: Implications for cross-media campaigns in television, Internet and mobile TV
Lim, J. S., Ri, S. Y., Egan, B. D. & Biocca, F. A. 2015 In : Computers in Human Behavior. 48, p. 463-472 10 p.Research output: Contribution to journal › Article
Television
Internet
Marketing
Digital Video
Synergy
Press and Media
Lean Cuisine wants to talk to women about 'having #ItAll.' Women want none of it.
5/29/18
1 item of media coverage
Press/Media: Expert Comment
5 Lean Cuisine wants to talk to women about ‘having #ItAll.’ They want none of it.
5/27/18
1 item of media coverage
Press/Media: Expert Comment
Women want none of Lean Cuisine's advertising campaign on having #ItAll
5/26/18
2 items of media coverage
Press/Media: Expert Comment
Lean Cuisine wants to talk to women about ‘having #ItAll.’ They want none of it.
5/25/18
1 item of media coverage
Press/Media: Expert Comment
What Everlane gets right about marketing to women
4/3/18
1 item of media coverage
Press/Media: Expert Comment