Amiya Basu

Syracuse University, Whitman School of Management

249 Citations
6 h-Index

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Fingerprint Dive into the research topics where Amiya Basu is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

1 Similar Profiles

Logit Mathematics

retailing Earth & Environmental Sciences

leisure industry Earth & Environmental Sciences

Pricing Business & Economics

Service industries Business & Economics

Automobile Business & Economics

Factors Business & Economics

Repair Business & Economics

Research Output 1994 2019

249 Citations
6 h-Index
11 Article

Pricing Strategy for GM Food: Impact of Consumer Attitude Heterogeneity and GMO Food Labelling

Li, R. & Basu, A., Jan 1 2019, In : Annals of Operations Research.

Research output: Contribution to journal › Article

Pricing strategy

GM food

Food labeling

Consumer attitudes

Labeling

4 Citations (Scopus)

Value Co-Creation: Factors Affecting Discretionary Effort Exertion

Aggarwal, P. & Basu, A., Oct 1 2014, In : Services Marketing Quarterly. 35, 4, p. 321-336 16 p.

Research output: Contribution to journal › Article

Fitness center

Value co-creation

Factors

Interaction

Personal goals

17 Citations (Scopus)

Pricing of experience products under consumer heterogeneity

Adhikari, A., Basu, A. & Raj, S., Jun 2013, In : International Journal of Hospitality Management. 33, 1, p. 6-18 13 p.

Research output: Contribution to journal › Article

leisure industry

retailing

elasticity

cluster analysis

marketing

17 Citations (Scopus)

Impact of customer knowledge heterogeneity on bundling strategy

Basu, A. & Vitharana, P., Jul 2009, In : Marketing Science. 28, 4, p. 792-801 10 p.

Research output: Contribution to journal › Article

Customer knowledge

Bundling

Pricing strategy

Mixed bundling

Profit

4 Citations (Scopus)

Components of optimal price under logit demand

Basu, A., Mazumdar, T. & Raj, S., Nov 1 2007, In : European Journal of Operational Research. 182, 3, p. 1084-1106 23 p.

Research output: Contribution to journal › Article

Logit

demand

Nonlinear equations

Profitability

value added

Amiya Basu

Fingerprint Dive into the research topics where Amiya Basu is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Research Output 1994 2019

Pricing Strategy for GM Food: Impact of Consumer Attitude Heterogeneity and GMO Food Labelling

Value Co-Creation: Factors Affecting Discretionary Effort Exertion

Pricing of experience products under consumer heterogeneity

Impact of customer knowledge heterogeneity on bundling strategy

Components of optimal price under logit demand

Press and Media

CAMPUS AND COMMUNITY SALUTE TO SERVICE' CELEBRATES MILESTONE ANNIVERSARIES OF 147 FACULTY AND STAFF

May 17, 2017: Syracuse University: 'Salute to Service' Celebrates Milestone Anniversaries of 147 Faculty and Staff