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Amiya Basu

Syracuse University, Whitman School of Management

301 Citations
8 h-Index

Research output per year

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Research Output

301 Citations
8 h-Index
14 Article

Examining end users’ ability to select business services: A conceptual framework and an empirical study

Vitharana, P. & Basu, A., Jan 1 2019, (Accepted/In press) In : Information and Management. 103241.

Research output: Contribution to journal › Article

Pricing Strategy for GM Food: Impact of Consumer Attitude Heterogeneity and GMO Food Labelling

Li, R. & Basu, A., Jan 1 2019, In : Annals of Operations Research.

Research output: Contribution to journal › Article

1 Scopus citations

Value Co-Creation: Factors Affecting Discretionary Effort Exertion

Aggarwal, P. & Basu, A. K., Oct 1 2014, In : Services Marketing Quarterly. 35, 4, p. 321-336 16 p.

Research output: Contribution to journal › Article

4 Scopus citations

Pricing of experience products under consumer heterogeneity

Adhikari, A., Basu, A. & Raj, S. P., Jun 1 2013, In : International Journal of Hospitality Management. 33, 1, p. 6-18 13 p.

Research output: Contribution to journal › Article

18 Scopus citations

Impact of customer knowledge heterogeneity on bundling strategy

Basu, A. & Vitharana, P., Jul 1 2009, In : Marketing Science. 28, 4, p. 792-801 10 p.

Research output: Contribution to journal › Article

18 Scopus citations

Press and Media

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