Media coverage
5Media coverage
Title Comscore Television Viewing Data Helps Predict Advertising Audience Decline; New research utilizes artificial neural networks, harnesses Comscore's massive television viewing database to quantitatively assess influencing factors affecting ad avoidance Media name/outlet PR Newswire Country United States Date 1/16/20 Persons Beth Egan Title COMSCORE : Television Viewing Data Helps Predict Advertising Audience Decline Media name/outlet MarketScreener.com Country United States Date 1/16/20 URL ct.moreover.com/?a=41153899053&p=1gw&v=1&x=pd0Ai8y-i_W1N2Z7zPm97g Persons Beth Egan Title Comscore Television Viewing Data Helps Predict... Media name/outlet ADVFN Deutschland Country Germany Date 1/16/20 URL ct.moreover.com/?a=41153893461&p=1gw&v=1&x=reagdwy5wpDjECbY230D6Q Persons Beth Egan Title $SCOR Comscore Television Viewing Data Helps Predict Advertising Audience Decline Media name/outlet OTC Dynamics Country Canada Date 1/16/20 URL ct.moreover.com/?a=41154088321&p=1gw&v=1&x=twuZ2rkrw2UV-psL9h_Ipg Persons Beth Egan Title Comscore Television Viewing Data Helps Predict Advertising Audience Decline; New research utilizes artificial neural networks, harnesses Comscore's massive television viewing database to quantitatively assess influencing factors affecting ad avoidance Media name/outlet PR Newswire Country United States Date 1/16/20 Persons Beth Egan