Media coverage
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Media coverage
Title Comscore Television Viewing Data Helps Predict Advertising Audience Decline; New research utilizes artificial neural networks, harnesses Comscore's massive television viewing database to quantitatively assess influencing factors affecting ad avoidance Media name/outlet PR Newswire Country/Territory United States Date 1/16/20 Persons Beth Egan Title COMSCORE : Television Viewing Data Helps Predict Advertising Audience Decline Media name/outlet MarketScreener.com Country/Territory United States Date 1/16/20 URL https://www.marketscreener.com/COMSCORE-INC-55451/news/Comscore-Television-Viewing-Data-Helps-Predict-Advertising-Audience-Decline-29849397/ Persons Beth Egan Title Comscore Television Viewing Data Helps Predict... Media name/outlet ADVFN Deutschland Country/Territory Germany Date 1/16/20 URL https://de.advfn.com/p.php?pid=nmona&article=81545699 Persons Beth Egan Title $SCOR Comscore Television Viewing Data Helps Predict Advertising Audience Decline Media name/outlet OTC Dynamics Country/Territory Canada Date 1/16/20 URL https://www.otcdynamics.com/scor-comscore-television-viewing-data-helps-predict-advertising-audience-decline/ Persons Beth Egan Title Comscore Television Viewing Data Helps Predict Advertising Audience Decline; New research utilizes artificial neural networks, harnesses Comscore's massive television viewing database to quantitatively assess influencing factors affecting ad avoidance Media name/outlet PR Newswire Country/Territory United States Date 1/16/20 Persons Beth Egan